ImaginativeHR Partner Network

A selective professional network built around trusted introductions, complementary expertise and shared opportunity. Introduce, extend or integrate ImaginativeHR capability.

Trusted introductions, specialist expertise and international delivery — without building every capability yourself.

When client needs go beyond your own reach

The opportunity is there. The expertise, capacity or international reach may not be.

Capability gaps

Specialist support beyond your own service offering.

International requirements

Trusted delivery across countries and local markets.

Capacity pressures

Extra expertise when a larger or urgent brief arrives.

The right introduction

A credible specialist to take the conversation forward.

Three ways to work with us

Introduce an opportunity, extend your capability or build a deeper partnership.

Ambassador

Recognise an opportunity, make a trusted introduction and receive a referral reward.

10% referral reward

12-month qualifying period

Free

Partner

Extend your existing client proposition through ImaginativeHR expertise, technology and international delivery capability.

20% revenue share

12-month qualifying period

Free

Strategic Partner

Integrate ImaginativeHR expertise, delivery capability and Launchpad technology into your own proposition.

30% revenue share

24-month qualifying period

£4,995 + VAT annually

Generate additional revenue

Turn trusted introductions into additional income. See what a qualifying client opportunity could mean for you or your organisation.

Why join the network?

Create additional income

Create value for clients

Extend your capability

Access Launchpad

Support clients internationally

Build reciprocal relationships

Career Transition & Outplacement

Individual, group, executive and international career transition support.

Executive Coaching

Individual executive and leadership coaching.

Leadership & Team Development

Bespoke leadership, team effectiveness and development programmes.

Talent Assessment

Assessment supporting selection, development and organisational decision-making.

Talent Engagement

Engagement, career frameworks, leadership insight and associated consulting.

HR Consulting

Specialist people and organisational consultancy.

ImaginativeHR Search

Specialist HR recruitment and executive search.

Launchpad

Technology supporting career transition, career development, coaching and associated talent programmes.

A simple referral process

No complicated lead registration. Make the connection — there is no expectation for you to become a salesperson.

Spot an opportunity

Spot a client need.

Make an introduction

Connect us with the right person.

We take it from there

We shape the proposal and delivery.

Share in the value created

Receive your reward 30 days after qualifying client payment.

Transparency at every stage

Our partnership portal is designed to make referrals easy to track, with full visibility over deal progress and rewards, alongside marketing assets and strategy planning documentation.

Earn Strategic Partner membership through referrals

Refer £100,000 of qualifying net client invoices in a membership year and an existing Partner automatically becomes a Strategic Partner immediately, without an upgrade fee. The first £100,000 earns 20%; qualifying revenue above it earns 30%, including the excess on an invoice that crosses the threshold.

Achieving £100,000 also secures the following membership year of Strategic Partner membership at no cost. Fee-paying Strategic Partners reaching the same threshold receive an additional £4,995 membership reward bonus, excluding the VAT originally charged on membership. This is an extra reward, not a fee refund. Qualify again in a subsequent membership year to earn another free year; there is no compulsory revenue target.

The threshold is measured against qualifying net client invoices within your membership year, excluding VAT and applicable exclusions. Referral rewards remain payable 30 days after the corresponding client payment.

Partner estimate: cumulative qualifying revenue in one membership year, starting at £0. The first £100,000 earns 20%; revenue above it earns 30%.

Can Partners earn Strategic Partner membership?

Yes. An existing Partner automatically becomes a Strategic Partner immediately upon reaching £100,000 of qualifying net client invoices in a membership year, with no upgrade fee. Reaching the threshold also secures the following membership year of Strategic Partner membership at no cost. This is an earned upgrade for accepted members; new applications are still reviewed individually.

How is an invoice that crosses £100,000 rewarded?

The first £100,000 of a Partner’s cumulative qualifying revenue in a membership year earns 20%; the value above it earns 30%. For example, a single £150,000 qualifying invoice, with no earlier qualifying revenue that year, produces £20,000 on the first £100,000 and £15,000 on the remaining £50,000: £35,000 in total. Earlier qualifying invoices count towards the same threshold. Rewards remain payable 30 days after the corresponding client payment.

Can Strategic Partners recover the value of their membership fee?

Yes. A Strategic Partner who has paid the membership fee for that year and refers at least £100,000 of qualifying net client invoices receives an additional £4,995 membership reward bonus alongside normal referral rewards. This is an additional reward, not a refund of the membership fee, and it does not include the VAT originally charged on membership. No fee-recovery bonus applies to a year in which no membership fee was paid.

Can Strategic membership be renewed at no cost?

Yes. Achieving £100,000 of qualifying net client invoices in a membership year secures the following membership year of Strategic Partner membership at no cost. Meeting the threshold again in a subsequent membership year earns another free year. The threshold is an optional earned benefit, not a compulsory sales quota.

What counts towards the annual £100,000 threshold?

Qualifying net client invoices referred within your membership year, excluding VAT and applicable exclusions such as credits, refunds and qualifying pass-through third-party costs. Any agreed client discount is applied first. This is measured by membership year, not calendar year, and on an invoice basis rather than waiting for payment. Referral rewards themselves remain payable only after the corresponding client payment, with the usual 30-day payment timing.

What services qualify?

Referral benefits can apply across ImaginativeHR's full service portfolio — career transition and outplacement, executive coaching, leadership and team development, talent assessment, talent engagement, HR consulting, Search and Launchpad — subject to the programme terms. In practice, most client opportunities in the people and talent space can qualify.

How is referral revenue calculated?

Against qualifying net invoice value: what ImaginativeHR invoices the client, excluding VAT and applicable exclusions such as credits, refunds and qualifying pass-through third-party costs. Any agreed client discount is applied before the calculation, so your reward or revenue share reflects what the client actually pays.

When are referral payments made?

30 days after ImaginativeHR receives the corresponding client payment. Rewards follow the client's payment rather than the original sale, so nothing is earned on invoices that remain unpaid.

Is there a minimum referral value?

No. There is no minimum qualifying value — rewards are calculated against qualifying net invoice value, however large or small the opportunity.

Is there a maximum referral payment?

No. There is no cap on referral payments. The reward or revenue share simply scales with the value of the qualifying business.

Are there referral targets?

No. There are no referral targets and no expectation to introduce on a schedule. The network is built around opportunities that arise naturally, so a quiet month does not affect your membership.

Can benefits be transferred to the client?

Yes, at Ambassador level. Ambassadors can transfer some or all of their 10% reward to the client, on top of the standard 10% client saving — so the client saving can reach 20%. Partner revenue share does not include a client-discount option, because client pricing will usually have been agreed before the introduction; agreed client pricing therefore remains unchanged.

Can I be rewarded for referring work from my own organisation?

No. Referring work from your own organisation, or where you are involved in the purchasing decision, is a conflict of interest, and the reward cannot be paid to you personally. Where receiving a reward is inappropriate, it could instead be passed to your organisation, transferred to the client or waived, in accordance with the programme terms.

What happens if ImaginativeHR already knows the client?

We will always honour an Ambassador or Partner introduction unless we have already submitted a proposal for the same services. Knowing the organisation, or having proposed different services, does not by itself disqualify the introduction — only an existing proposal for the same services does.

Does Search qualify?

Yes. For contingent recruitment and search, revenue becomes qualifying following successful placement and payment. Retained search invoices can qualify as they are generated and paid, in accordance with the programme terms.

Can international opportunities be referred?

Yes. ImaginativeHR has international delivery capability and the Partner Network is not restricted to the UK. Introductions involving overseas clients or multi-country requirements are welcome.

Are memberships automatically accepted?

No. Membership is selective rather than an open affiliate programme. Every new application is reviewed individually, and ImaginativeHR reserves discretion over initial membership. An existing accepted Partner can automatically earn Strategic Partner status by reaching the annual £100,000 qualifying-revenue threshold.

Are partnerships exclusive?

No. Partnerships are not exclusive, and there is no requirement to work with ImaginativeHR to the exclusion of other providers. Members operate alongside their existing relationships and introduce only the opportunities that suit.

Can competitors become Partners?

Potentially, yes. ImaginativeHR can support other providers with specialist, international, technology, overflow or complementary delivery capability, so partnership can make commercial sense even between organisations serving similar markets.

Can membership be promoted publicly?

Yes, subject to ImaginativeHR's brand guidelines. Ambassadors and Partners receive a digital badge, and guidance is provided so that membership is described accurately and consistently.

Apply to become a partner

Membership is selective, not an open affiliate programme. Every application is reviewed individually. There are no minimum referral targets.

Launchpad