ImaginativeHR Strategic Partner

Integrate ImaginativeHR expertise, delivery infrastructure and Launchpad technology into your own proposition. 30% revenue share for 24 months, white-label capability.

Integrate ImaginativeHR expertise and technology into your own proposition.

Build a deeper capability into your business

A Strategic Partnership is for selected organisations that see complementary expertise as part of their own commercial proposition, rather than an occasional referral. The aim is to connect your market relationships with ImaginativeHR’s specialist capability, delivery infrastructure and Launchpad technology.

That can mean developing a joint proposition, incorporating white-labelled services or bringing international career and talent support into an established offering. It is a way to expand capability without establishing equivalent infrastructure internally.

The relationship is shaped through a shared annual partnership plan, not a sales quota. The standard membership fee is £4,995 + VAT annually, with earned-membership benefits explained below. New applications are subject to individual assessment and approval; there is no online purchase or minimum revenue target.

Who this could be suitable for

Outplacement and career-services providers. Established providers looking to embed complementary technology, specialist support or international delivery within their own proposition.

HR and talent consultancies. Organisations seeking an ongoing delivery relationship, joint solution development and priority support for more substantial client opportunities.

Associations, federations and membership organisations. Bodies exploring a more integrated career and talent offering for their members, rather than individual introductions alone.

Professional-services organisations. Businesses with established client relationships and a clear opportunity to incorporate complementary people and talent capability, subject to assessment.

Estimate your referral income

30% revenue share

24 months of qualifying client invoices

Strategic Partners receive a 30% revenue share across qualifying net client invoices for 24 months. The standard annual membership fee is £4,995 + VAT, unless a free membership year has been earned. There is no commission cap or minimum revenue target, and any client-discount arrangement is by agreement.

The calculator shows gross referral income only: it does not deduct the annual membership fee or other costs, or include the conditional £4,995 membership reward bonus. Revenue share is paid 30 days after the corresponding qualifying client payment. Programme terms apply.

Earn back the membership value — and your next year

If you have paid your Strategic Partner membership fee and refer £100,000 or more of qualifying net client invoices within that membership year, you receive an additional £4,995 membership reward bonus alongside your normal 30% referral rewards. It recognises the value of the membership fee through an extra reward, not an accounting refund; the VAT originally charged on membership is not included.

Achieving £100,000 also secures the following membership year of Strategic Partner membership at no cost. Qualifying again during a subsequent membership year earns another free year. The fee-recovery bonus applies only where a membership fee was paid for the qualifying year, not during a fee-free year.

Qualifying revenue is measured against net client invoices within your membership year, excluding VAT and applicable exclusions, rather than against a calendar year. Referral rewards remain payable 30 days after the corresponding client payment. These are earned benefits, not minimum sales requirements.

Your proposition, supported by our capability

The delivery model can be ImaginativeHR-branded, co-branded or white-labelled, depending on the proposition and agreement. Full white-label capability gives you a way to incorporate the support into your offering while drawing on the expertise and infrastructure behind it.

Priority solution design, bid, proposal and pitch support help shape opportunities where a joined-up approach matters. Enhanced Launchpad access supports internal familiarity and prospective-client conversations, while the wider relationship provides access to international delivery.

A dedicated partnership contact and an annual strategic review support continuity. The plan creates a practical basis for collaboration across client opportunities, marketing, team education and the use of the capabilities available to you.

Integrated expertise and priority support

Full white-label capability, co-branded propositions, international delivery and priority solution design sit alongside priority bid, proposal and pitch support. A dedicated partnership contact and Partner team briefings help maintain a shared understanding of the offering.

Enhanced Launchpad access

Up to 25 internal Launchpad accounts and unlimited limited-access prospect invitations give your team more scope to understand and introduce the platform. Early access to selected capabilities may also form part of the relationship, without implying that future features are already available.

A planned commercial relationship

Annual partnership planning and a strategic review sit alongside bespoke collateral, joint campaigns, thought leadership, events and webinars. Market intelligence collaboration, enhanced reporting and reciprocal opportunities support the relationship beyond a single referral.

A partnership plan, not a sales quota

We create an annual plan together around shared priorities, target markets, client opportunities and joint propositions. It can cover marketing and events, Launchpad utilisation, white-label opportunities, team education, content and market intelligence.

There are no formal sales quotas or minimum revenue targets. The purpose of the plan is to make the relationship useful and focused, with an annual review to consider what is working and where the next opportunities lie.

New Strategic Partnership applications are assessed individually and are not automatically accepted. Existing accepted Partners automatically upgrade when they reach £100,000 of qualifying revenue in a membership year. The delivery model, responsibilities and commercial arrangements are agreed through that conversation. Membership is non-exclusive and does not require moving away from existing provider relationships.

Apply to become a Strategic Partner

If you see a clear role for ImaginativeHR capability within your organisation’s offering, tell us about the proposition you want to build. We will explore the fit and discuss the relationship before any membership commitment.